Mouma’s Lentils
Indian Staples
Brand Refresh & Packaging Design
The Project:
A mom-and-pop CPG startup doesn't have to look scrappy. The Moumas brand caters to young families: communicating ease and nutrition while positioned in a way that excites the kids and YOU. Rooted in Indian heritage with a modern flair, the Moumas identity balances nostalgia with energy — a system that feels as good as the food tastes.
Services:
Visual Identity
Packaging Design
Art Direction
Agency:
Role:
Lead Designer